Wednesday, September 8, 2010

Mike Boylson, chief marketing officer at J.C. Penney, as quoted in Internet Retailer

July 1, 2010 by · Leave a Comment 

Marketing more and more is a conversation, and the days of the brands talking at people are numbered. - More - 

Gambling adverts now permitted on YouTube.com

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Leading Internet and computer software firm Google Incorporated has announced that it is to allow licensed UK gambling and betting companies to run display campaigns over its YouTube.com video sharing website for the first time. According to a report

Online travel sites’ offer marketing lessons for hotel sites

July 1, 2010 by · Leave a Comment 

Hotels can learn a lot from the marketing strategies that online travel agencies employ to generate high volume and conversion to bookings.

Irvine-based Local.com buys online advertising startup OCTANE360

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Extract not available.

Around the Net in Search Marketing: How To Report Errors In Google Maps

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Jul 19 OMMA AdNets (LA)Jul 21 OMMA Behavioral (SF) Jul 22 OMMA Metrics (SF) Aug 25-28 Mobile Insider Summit (Tahoe) Aug 29-Sep 1 Social Media Insider Summit (Tahoe) Sep 27 OMMA Awards (NYC) Sep 27-28 OMMA Global (NYC) Sep 28 Online All Stars (NYC) Sep 29

Around the Net in Search Marketing: Google’s Patent For Local Searches

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All MediaPost/OMMA EventsEvent Blogging Past Event Videos

Around the Net in Search Marketing: IPad Tools For Work

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All MediaPost/OMMA EventsEvent Blogging Past Event Videos

Around the Net in Search Marketing: Sergey Brin: Searching For A Cure

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Jul 19 OMMA AdNets (LA)Jul 21 OMMA Behavioral (SF) Jul 22 OMMA Metrics (SF) Aug 25-28 Mobile Insider Summit (Tahoe) Aug 29-Sep 1 Social Media Insider Summit (Tahoe) Sep 27 OMMA Awards (NYC) Sep 27-28 OMMA Global (NYC) Sep 28 Online All Stars (NYC) Sep 29

Around the Net in Search Marketing: Duplicate Content Rocks

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Jul 19 OMMA AdNets (LA)Jul 21 OMMA Behavioral (SF) Jul 22 OMMA Metrics (SF) Aug 25-28 Mobile Insider Summit (Tahoe) Aug 29-Sep 1 Social Media Insider Summit (Tahoe) Sep 27 OMMA Awards (NYC) Sep 27-28 OMMA Global (NYC) Sep 28 Online All Stars (NYC) Sep 29

Around the Net In Online Marketing: Hulu Plus Out Of The Box

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Jul 19 OMMA AdNets (LA)Jul 21 OMMA Behavioral (SF) Jul 22 OMMA Metrics (SF) Aug 25-28 Mobile Insider Summit (Tahoe) Aug 29-Sep 1 Social Media Insider Summit (Tahoe) Sep 27 OMMA Awards (NYC) Sep 27-28 OMMA Global (NYC) Sep 28 Online All Stars (NYC) Sep 29

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